Blum Consulting Partners
Industry: Consultancy
Discipline: Graphic Design, Motion Graphics + Web Design
Blum Consulting Partners are a San Diego based in-house consulting firm. Their clients include Fortune 100 companies producing consumer facing products or marketing. We first partnered with Blum in 2017 to help them elevate their brand and distinguish themselves as an experienced consultancy in a very small field of competitors. We leveraged some of their established assets and created a look that was ownable to the brand. Two of those assets were the “Blum Blue” and the clever use of illustrations.
Our executions were tastefully considered use of illustrations which speaks to pain-points frequently experienced by their clients. Combined with a strategic social media marketing campaign these illustrations have significantly increased engagement on Linked-in where most of their clients are. We also extended this information first approach to their website which has benefited from a consistent and evolving SEO plan. We continue to see positive growth in awareness of the Blum Consulting Partners brand and offering.
Logo Animation & Animated Gifs
